To protect and enforce intellectual property rights by setting effective integrated strategies, leveraging our dedicated academy, offering advanced e-services, and constantly informing our society about the profound harms of counterfeits on our safety and economy
Our professional ethics can be summarized in: T R A C
Transparency. Transparency means each member knows what the other does, and shares knowledge and experience. We work as a team. To the client we are transparent, communicating what we do and how we do it. With transparency comes honesty and desire to improve oneself and performance.
Respect. For time . Time is of the essence. Respect for time means we come on time and leave to have a life at home as well. Means we complete a task in the shortest time, without compromise on quality and report back to the client immediately. In brief respect for time is the basis for productivity and profitability to all.
Absolute professionalism. Each in his area of expertise each should apply the highest degree of professionalism. It means to respect the opinion of colleagues and address it politely regardless of any personal considerations. Means to conduct oneself at court, at government authorities, at the firm, with the client in a manner worthy of the honor of the profession, and not to give advice until researching the law, judicial decisions and practice. And to keep all work at firm and client matters confidential.
Courtesy. Means respect to everyone I deal with at the office, at court, at government authorities. It means I listen when they speak, and not to use any remarks that profiles any other person because of his religion, race origin, sex or political belliefs.
Meet Our Team
